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5 reasons why the online presence of your brand stinks
The online presence of your brand stinks. There. It’s the truth. Okay, maybe you’re one of those few who have got it right. You’ve got thousands (or more) of RSS subscribers, thriving email campaigns...
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How to use Facebook to promote your brand
Facebook is the stop to get down at to effectively promote customer-brand interaction. It boasts of over 50% users in America alone. And what’s more, it’s steadily nearing 700 million users worldwide....
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You Don’t Own Your Brand Anymore, Your Customers Do
Once upon a time there was a brand. It was young, and used to tell stories that were mostly fun and games and laughter. And it did very well. People listened to its tales; they identified with it, told...
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